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April divides her time between writing hair and wellness content for top digital publications, producing video and photo shoots, and helping brands create content that doesn’t get scrolled past. She has the heart of a journalist, holding posts at publications like Business Insider and Gotham magazine, and the mind of a marketer, serving as content director for a luxury wellness brand. 

As a longtime beauty and lifestyle editor and the founding editor in chief of Revelist.com, her most important KPIs are inclusivity, representation, and authenticity. 

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Check out her work below.